Sales Excuses

by Ana Oliveira Pinto
(Lisbon, Portugal)

How to answer to excuses and make see the benefits of my approach?

Answer
Hi Ana,
interesting terminology. How do you know they are excuses ? Without knowing exactly what your prospects are saying I can't be sure they are excuses. remember people buy for their reasons and not yours. So, best approach is to ask questions and they'll either discover it's an excuse OR you'll discover what's really behind their objection.

Good luck, Greg

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