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Selling to Big Companies
by kunle
(Lagos, Nigeria)
how do one gain entrance to marketing to big organizations
Comment
Hi Kunle,
to get the attention of busy people at big companies you need to be confident in the value you could add to their business, this will make you congruent (and more believable)
You also need to communicate the value you offer very clearly.
It helps if you can learn how to speak the language of the person in front of you. I don't mean English versus French I mean you should communicate in the way that they think. So they do not have to translate what you are saying. To learn about this go to persuasion psychology on my site.
To learn more about how to approach big companies get a hold of the book "Selling to Big Companies" by Jill Konrath.
Hope this helps, Greg
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